Sunday, May 19, 2019

United States Annual Open-Loop Prepaid Cards Market Report 2018: Growth Returned to the Money/Financial Services Segment After a Slow Down in 2016

BWW News Desk
November 23, 2018

DUBLIN, Nov 23, 2018 /PRNewswire/

The "Annual U.S. Open-Loop Prepaid Cards Market Forecasts, 2018-2021" report has been added to's offering.

The report examines loads, growth potential, and market dynamics in the United States across all open-loop prepaid segments.

This report reviews and forecasts load dollar volume for open-loop segments. This forecast highlights the segments approaching market saturation as well as those that will continue to experience double-digit annual growth. As the report's author points out, the economy, politics, and consumer behavior will all influence which segments grow and which decline.

"Prepaid providers should be evaluating their businesses and looking for ways to move as many costs as possible to variable," the author of the report comments. Opportunities in the prepaid market shift with economic and regulatory changes causing segments to shift in volume from year to year. Because of these shifts, successful program managers will seek to achieve a variable cost structure to take advantage of the ups and the downs. They should also explore new technologies such as the Internet of Things, and new use cases such as corporate disbursements, small business GPR cards, or insurance and health care claims which may provide growth markets in the years to come.

Report Highlights

  • Growth returned to the Money/Financial Services segment after a slow down in 2016.
  • Health Savings Accounts (HSAs) are up consecutive years with double-digit growth
  • The payroll segment is forecasted to have an 8% cumulative annual growth rate (CAGR) through 2021.
  • The Unemployment and TANF segments declined nearly double digits: -9% and-11% CAGRs, respectively.

Report Summary:

Predicting the future is always dicey. This research has attempted to balance all the forces that are affecting the prepaid market to produce a picture of the prepaid industry's future. This report provides a four-year forecast (to 2021) as well as a market estimate of the dollars loaded on open-loop prepaid debit card programs in the U.S. market in 2017. We do separate forecasts for the open-loop and the closed-loop prepaid markets because the audiences are different for the two categories of prepaid. Figure 1 presents the taxonomy of prepaid cards.

This forecast is derived from market knowledge gained through research done since 2004. However, even this archive of more than a decade of historical data provides little guidance on the future of markets that are growing rapidly and facing disruptive technology and services as well as historic new regulatory constraints. These factors, combined with dependence on funding sources tightly coupled to the economy and consumer sentiment, mean that the prepaid market is volatile and variable from one segment to another. Add a robust economy, a potentially rising interest rate environment, and new regulations to start April 1, 2019, and it is easy to see how segments may face dramatic shifts in 2018 and beyond.

Key Topics Covered:

Executive Summary

Introduction Open-Loop Market Load Forecast

Cash Access Category
Open-Loop Travel Cards
Money / Financial Services Cards
Open-Loop Gift Cards
Remittance and P2P

Business Time and Expense Category
Open-Loop Events and Meetings
Open-Loop Employee and Partner Incentives
Open-Loop Consumer Incentives

Open-Loop Campus Segment

In-Store Gift Cards Category (Open-Loop)
In-Store Gift Cards

Government Category (Open-Loop)
Social Security
Open-Loop Temporary Assistance for Needy Families (TANF)
State Unemployment

Insurance Category
Insurance Cards

Payroll and Benefits Category
Payroll Cards
Open-Loop Benefits Cards


Companies Mentioned

  • Allstate
  • American Express
  • Devinir
  • Discover
  • Enservio
  • Farmers Insurance
  • Green Dot
  • H&R Block
  • InsurCard
  • Liberty Mutual
  • Mastercard
  • Nationwide
  • Netspend
  • PayPal
  • Safe Auto
  • State Farm
  • TSYS
  • Venmo
  • Visa
  • Walmart
  • Wirecard

For more information about this report visit

Research and Markets also offers Custom Research services providing focused, comprehensive and tailored research.

Media Contact:

Research and Markets
Laura Wood, Senior Manager
[email protected]

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SOURCE Research and Markets


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