Sunday, April 21, 2019

Minerva YourTV Now Cloud Service Integrated with ContentWise User Experience Engine

BWW News Desk
April 08, 2019

Minerva Networks the leading provider of nextgeneration service management platforms for connected entertainment and ContentWise the user experience and metadata automation solutions leader for pay TV broadcast OTT and streaming operators have today announced the integration of Minerva YourTV Now with ContentWises UX Engine pblockquotep idpullquotepblockquote p With Minervas YourTV Now cloud service operators have the ability to manage the pay television experience on all client devices including the visual style presentation and navigation across all content sources p p ContentWises UX Engine introduces unprecedented levels of control and automation in the TV user experience allowing operators to dynamically personalize each content selection page and carousel and recommend the best content for each subscriber p p Combining UX Engines AIdriven deep user profiling and content personalization capabilities with YourTV Nows turnkey cloud pay TV offering creates a unique solution in the market The combined platforms make it possible for operators to transform their pay TV offerings and deliver new services to their subscribers with minimal investment rolling out from day one a compelling dynamic content offering and a uniquelypersonalized viewing experience p p ContentWise and Minerva are extremely complementary said Paolo Bozzola CEO of ContentWise The two companies have a longstanding relationship that has continued to evolve over the years As we build more sophisticated UX management and personalization tools we promptly and seamlessly integrate them with Minervas latest platform The combined offering unlocks superior ROI for operators p p ContentWise provides a natural extension of the core customization and personalization capabilities of our platform said Matt Cuson VP of Marketing for Minerva Operators need to shift from delivering one to many broadcast services to offering a personalized oneonone experience in order to encourage engagement drive consumer satisfaction and improve retention The combined Minerva and ContentWise solution allows operators to smoothly transition from a legacy television service to a nextgeneration highly personalized and relevant offering p p bAbout Minervab p p Minerva is a leading provider of service management solutions for the delivery of advanced television services Over 300 operators worldwide have deployed Minervas award winning software platforms to offer nextgeneration entertainment services to their subscribers For more information please visit a referrerpolicyunsafeurl targetblank hrefhttpsctsbusinesswirecomctCTidsmartlinkampurlhttp3A2F2Fwwwminervanetworkscomampesheet51965175ampnewsitemid20190408005036amplanenUSampanchorwwwminervanetworkscomampindex1ampmd5107c964e89f678af9c7fba6560cac90d relnofollowwwwminervanetworkscoma p p bAbout ContentWiseb p p ContentWise is the leading AIdriven user experience personalization and content discovery software for pay TV and OTT TV operators digital media brands and online retailers With offices in Milan Los Angeles and Singapore ContentWise counts as customers leading operators and brands worldwide including Telecom Argentina Mediaset SK Broadband Sky and Telefonica Visit a referrerpolicyunsafeurl targetblank hrefhttpsctsbusinesswirecomctCTidsmartlinkampurlhttp3A2F2Fwwwcontentwisetvampesheet51965175ampnewsitemid20190408005036amplanenUSampanchorwwwcontentwisetvampindex2ampmd5076ef4aa477bf27023aa58cd09051a5b relnofollowwwwcontentwisetva to learn more p pimg referrerpolicyunsafeurl alt srchttpsctsbusinesswirecomctCTidbwnewsampsty20190408005036r1ampsidweb02ampdistronxamplangen stylewidth0height0span classbwct31415p

SOURCE: BUSINESS WIRE. ©2015 Business Wire


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