PARKS ASSOCIATES

 

ABOUT: A market research and consulting firm focused on all product and service segments that are “digital” or provide connectivity within the home. Our expertise includes home networks, digital entertainmen... (read more...)

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Latest Articles


UPDATE - DEMO Traction 2015 Successfully Wraps Up San Francisco Conference UPDATE - DEMO Traction 2015 Successfully Wraps Up San Francisco Conference
April 28, 2015

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Kaltura Unveils Turnkey 'Big Screen' Experience for Amazon Fire TVKaltura Unveils Turnkey 'Big Screen' Experience for Amazon Fire TV
April 21, 2015

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Imagination TV Now Airing Over Comcast On-Demand in Major Cities and Metropolitan Areas of Atlanta Imagination TV Now Airing Over Comcast On-Demand in Major Cities and Metropolitan Areas of Atlanta
March 20, 2015

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Imagine Communications Introduces Industry's First End-to-End Cloud Platform for Video Distribution and MonetizationImagine Communications Introduces Industry's First End-to-End Cloud Platform for Video Distribution and Monetization
March 17, 2015

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Parks Associates: App Users Regularly Use 7-8 Apps on Mobile Devices, Social Networking Apps Most Popular Parks Associates: App Users Regularly Use 7-8 Apps on Mobile Devices, Social Networking Apps Most Popular
March 04, 2015

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Multicultural Marketing Leaders to Convene in Miami to Strategize on America's Cultural TransformationMulticultural Marketing Leaders to Convene in Miami to Strategize on America's Cultural Transformation
February 27, 2015

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One-Third of U.S. Broadband Households Interested in Bundling Energy Service With HVAC Maintenance One-Third of U.S. Broadband Households Interested in Bundling Energy Service With HVAC Maintenance
February 17, 2015

DALLAS, TX - Parks Associates announced new research today at Smart Energy Summit: Engaging the Consumer showing 33% of U.S. broadband households are interested in bundling HVAC maintenance services ... (more...)


Parks Associates: Just 25% of T-Mobile Subscribers Prefer the Traditional Two-Year Mobile Contract Model Parks Associates: Just 25% of T-Mobile Subscribers Prefer the Traditional Two-Year Mobile Contract Model
February 12, 2015

DALLAS, TX - Parks Associates mobile research finds just 25% of T-Mobile subscribers prefer the traditional mobile contract model of a two-year contract with a subsidized handset. The research firm's... (more...)


Fifteen Percent of Texas Broadband Households Own a Smart Energy Device Fifteen Percent of Texas Broadband Households Own a Smart Energy Device
February 11, 2015

DALLAS, TX - Fifteen percent of Texas broadband households own a smart energy device (such as a programmable thermostat, light bulb, power strip, outlet, or plug adapter capable of connecting to the ... (more...)


Parks Associates: 85% of Consumers Took Energy-Saving Actions in the Past Year Parks Associates: 85% of Consumers Took Energy-Saving Actions in the Past Year
February 10, 2015

DALLAS, TX - Energy research from Parks Associates finds nearly 85% of U.S. broadband households have taken some action to reduce their energy usage or costs in the past 12 months. These actions incl... (more...)


Amendola Communications Expands Team of WritersAmendola Communications Expands Team of Writers
February 05, 2015

SCOTTSDALE, Ariz., Feb. 5, 2015 /PRNewswire/ Amendola Communications, a nationally-recognized, award-winning healthcare, healthcare IT, and technology public relations and marketing agency, announced ... (more...)


Parks Associates: 25% of U.S. Broadband Households Find at Least One Value-Added Monitoring Service Very Appealing Parks Associates: 25% of U.S. Broadband Households Find at Least One Value-Added Monitoring Service Very Appealing
February 05, 2015

DALLAS, TX(Marketwired - Feb 5, 2015) - New Parks Associates research reveals 25% of U.S. broadband households find an energy monitoring service very appealing. In addition, 22% are interested in an a... (more...)


Internet of Things: 37% of U.S. Broadband Households Will Buy One or More Smart Devices in 2015 Internet of Things: 37% of U.S. Broadband Households Will Buy One or More Smart Devices in 2015
January 27, 2015

DALLAS, TX - Internet of Things research from Parks Associates predicts rapid growth in the smart home in 2015, as 37% of U.S. broadband households intend to buy one or more smart devices this year. ... (more...)


Imagine Communications Acquires RGB NetworksImagine Communications Acquires RGB Networks
January 26, 2015

The acquired assets will be integrated into the Imagine Communications advertising management and video infrastructure portfolio. RGB Networks provides IP cloud-based video delivery solu... (more...)


Parks Associates: Seventeen Percent of U.S. Broadband Households Are Likely to Subscribe to an OTT HBO Service Parks Associates: Seventeen Percent of U.S. Broadband Households Are Likely to Subscribe to an OTT HBO Service
January 22, 2015

DALLAS, TX - New Parks Associates video research finds 17% of U.S. broadband households are likely to subscribe to an over-the-top (OTT) video service from HBO. Among these likely subscribers, 91% ar... (more...)


Parks Associates Announces New Research on Apps, IoT, Cloud Media, Security & Energy Management Parks Associates Announces New Research on Apps, IoT, Cloud Media, Security & Energy Management
January 13, 2015

DALLAS, TX - Parks Associates today announced new research reports that focus on business strategies and consumer trends for the IoT, the smart home, cloud services, security, energy management, and ... (more...)


Know your Home is Safe and Secure from Anywhere in the World with Aspenta's Vectu Smart HomeKnow your Home is Safe and Secure from Anywhere in the World with Aspenta's Vectu Smart Home
January 06, 2015

LAS VEGAS, Jan. 6, 2015 /PRNewswire/ Aspenta, a U.S. based IOT Solutions Provider, redefines smart home connectivity with Vectu Smart Home, the first in a series of products designed to connect devic... (more...)


Ayla Networks Showcases New Customer Products and Expanding IoT Ecosystem Jan. 6 to Jan. 9 in Las Vegas Ayla Networks Showcases New Customer Products and Expanding IoT Ecosystem Jan. 6 to Jan. 9 in Las Vegas
January 06, 2015

SUNNYVALE, CA(Marketwired - Jan 6, 2015) - Ayla Networks, provider of the industry's first Agile Internet of Things ('IoT') platform, will be showcasing products from an expanding network of technolog... (more...)


Nortek Security & Control Announces Broad Line of GoControl Branded DIY Oriented Smart ProductsNortek Security & Control Announces Broad Line of GoControl Branded DIY Oriented Smart Products
January 06, 2015

“Our new GoControl line is a unique portfolio of 'do it yourself' oriented, broadly compatible branded and white labeled smart products that are easy enough for the retail market and sop... (more...)


Quantenna Demonstrates 10G Wi-Fi Platform at CES 2015Quantenna Demonstrates 10G Wi-Fi Platform at CES 2015
January 05, 2015

“Since the announcement of our 10G Wi-Fi platform technology development, we have been overwhelmed with the positive feedback from our customers and service providers. They immedi... (more...)


PEQ Becomes First Home Automation Service to Connect the Car With the Home PEQ Becomes First Home Automation Service to Connect the Car With the Home
January 04, 2015

SmartHome Ventures continues to expand the ecosystem of devices that work with PEQ, the home automation service that allows consumers to manage their home from anywhere, with the integration of Zubie ... (more...)


AirPatrol Technology Counts More Than 70,000 Visitors to San Diego County's Carlsbad Village FairAirPatrol Technology Counts More Than 70,000 Visitors to San Diego County's Carlsbad Village Fair
December 19, 2014

Held the first Sunday of May and November in the beachside city of Carlsbad, about 30 miles north of San Diego, the Carlsbad Village Fair is one of the largest one-day street fairs in Am... (more...)


Samuels & Associates chooses LocoMobi to launch the first 'Smart City' parking and transportation system for The Fenway's Van Ness buildingSamuels & Associates chooses LocoMobi to launch the first 'Smart City' parking and transportation system for The Fenway's Van Ness building
December 19, 2014

BOSTON, Dec. 19, 2014 /PRNewswire-iReach/ LocoMobi Inc. announced today that Samuels & Associates, a leading developer of mixed-use urban properties, has chosen the company's 'Smart City' parking ... (more...)


Parks Associates: U.S. Smart Home Sales Will Reach 36 Million Units by 2017 Parks Associates: U.S. Smart Home Sales Will Reach 36 Million Units by 2017
December 17, 2014

DALLAS, TX - Sales of smart home devices will exceed 20 million units by the end of 2014 and increase to 36 million units by 2017, according to Parks Associates. The research firm will address the gro... (more...)


Parks Associates: Over 50% of Smart Home Device Owners Willing to Pay for Monthly Tech Support Services Parks Associates: Over 50% of Smart Home Device Owners Willing to Pay for Monthly Tech Support Services
December 16, 2014

DALLAS, TX -  Parks Associates finds 16% of U.S. broadband households own a smart home device and one-third have experienced at least one technical problem with their devices. For example, 31% of... (more...)





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